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On The Stage Blog

Notes from the box office, the rehearsal room and the front of house - written for the people who put on the show.

62 Results

Last-Minute Ticket Sales: Leveraging Promo Codes for a Packed House

ticketing

Last-Minute Ticket Sales: Leveraging Promo Codes for a Packed House

On The Stage presents a few savvy strategies as they relate to promo codes, as well as a few ways to market them successfully.

Box Office Efficiency: Tips for a Stress-Free Operation

ticketing

Box Office Efficiency: Tips for a Stress-Free Operation

On The Stage explains why you should be professionalizing your theatre box office operations, and how to do it.

Turn One-Time Attendees into Season Ticket Holders

ticketing

Turn One-Time Attendees into Season Ticket Holders

Season ticketing is a crucial part of theatre ticketing. On The Stage explores several strategies for enticing and retaining loyal patrons.

How to Effectively Boost Ticket Sales with Promo Codes

ticketing

How to Effectively Boost Ticket Sales with Promo Codes

On The Stage presents a few benefits of discount and promo codes, plus some best practices to help you give your ticket sales an extra boost.

8 Best Practices to Engage Your Patrons Before the Show

ticketing

8 Best Practices to Engage Your Patrons Before the Show

Patron engagement before the show is crucial to the success of your theatre. On The Stage offers a few ways to do just that!

Theatre Marketing Budget: Where to Invest for Maximum Impact

ticketing

Theatre Marketing Budget: Where to Invest for Maximum Impact

Marketing should be a significant part of your yearly budget; but where should you invest that money? On The Stage offers tips.

6 Technology Trends for Theatres in 2023

ticketing

6 Technology Trends for Theatres in 2023

On The Stage explores six theatre technology upgrades you should be making for your program - from ticketing and lighting, to sound and more.

Personalized Patron Experiences: Building a Loyal Audience

ticketing

Personalized Patron Experiences: Building a Loyal Audience

On The Stage presents a few key ways to build a loyal audience and keep patrons engaged with personalized patron experiences.

10 Theatre Marketing Techniques

ticketing

10 Theatre Marketing Techniques

Marketing is an integral part of a successful theatre. On The Stage offers several theatre marketing strategies to help.