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On The Stage Blog

Notes from the box office, the rehearsal room and the front of house - written for the people who put on the show.

62 Results

Stop Renting Your Audience: How to Build a Patron Base You Actually Own

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Stop Renting Your Audience: How to Build a Patron Base You Actually Own

Learn the difference between renting and owning your audience, and how organizations can turn first-time ticket buyers into loyal patrons.

5 Ways to Sweeten Your Subscription Package Beyond Programming

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5 Ways to Sweeten Your Subscription Package Beyond Programming

Make your subscription package more valuable, from exclusive perks to seamless ticketing and year-round subscriber engagement.

8 Ways to Create a Ticketing Website Patrons Love

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8 Ways to Create a Ticketing Website Patrons Love

Learn 8 practical ways to create a website that builds trust, showcases events, and makes it easier for patrons to discover and buy tickets.

Subscription Renewals Just Got Easier

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Subscription Renewals Just Got Easier

TL/DR: Build Subscriptions Faster - Create next year's subscriptions from existing subscriptions, significantly speeding up the time it takes to build and

Introducing Split Payments: More Flexibility for Patrons to Pay

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Introducing Split Payments: More Flexibility for Patrons to Pay

For many performing arts programs, some of your most valuable offerings — summer camps, multi-week classes, group sales, premium ticket packages — also car

How Multi-Event Checkout Creates a Better Ticket Buying Experience

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How Multi-Event Checkout Creates a Better Ticket Buying Experience

Think about the last time you bought something online. The faster and easier the process was, the more likely you were to complete your purchase. The same

Speed Up Checkout & Boost Conversions with Multi-cart Support

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Speed Up Checkout & Boost Conversions with Multi-cart Support

Sell tickets to multiple productions & performances with multi-cart support.

The Key to Subscription Renewal Rates

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The Key to Subscription Renewal Rates

The Key to Subscription Renewal Rates are decided long before the campaign launches. Learn how attendance and year-round engagement keep subscribers coming back.

Why Subscription Value Depends on Attendance, Not Just Sales

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Why Subscription Value Depends on Attendance, Not Just Sales

Selling a subscription isn't the finish line. Learn why subscriber attendance drives loyalty, renewals, and long-term value for your theatre organization.