Skip to content

NEW Download the 2026 Performing Arts Trends Report Get your copy →

Blog

On The Stage Blog

Notes from the box office, the rehearsal room and the front of house - written for the people who put on the show.

53 Results

Why Patrons Drift Away (And How the Best Organizations Bring Them Back)

marketing

Why Patrons Drift Away (And How the Best Organizations Bring Them Back)

On The Stage explores common reasons why patrons stop attending the theatre, and the many ways you can get them to re-engage.

The 48-Hour Window: Why the Days After a First Visit Determine Whether Patrons Return

Box Office

The 48-Hour Window: Why the Days After a First Visit Determine Whether Patrons Return

On The Stage explores how you can intentionally guide patrons from their first experience with your theatre into a second.

Work Smarter, Not Harder: Tools and Tactics for Maximum Impact

ticketing

Work Smarter, Not Harder: Tools and Tactics for Maximum Impact

On The Stage explores how efficient tools and automations can reduce your theatre's day-to-day efforts without compromising output.

Improved Patron Management & Donation Tracking

fundraising

Improved Patron Management & Donation Tracking

Organize patron data, track donations more clearly, and support your box office with new patron management, householding, and donation tracking tools in On The Stage.

The Hidden Power of Patron Data You’re Probably Ignoring

marketing

The Hidden Power of Patron Data You’re Probably Ignoring

On The Stage explores how data can help expand your audience relationships, and how to adapt a data-driven approach.

7 Tips to Create a Welcoming Experience for First-Time Patrons

marketing

7 Tips to Create a Welcoming Experience for First-Time Patrons

These box office tips are for practical and scalable ways to make first-time patrons feel comfortable and excited to visit your theatre.

6 Things Patrons Expect From Your Organization’s Digital Experience

production

6 Things Patrons Expect From Your Organization’s Digital Experience

A seamless, engaging online presence with On The Stage can make the difference between a first-time visitor and a lifelong supporter.

OTS Plays: Keep Your Audience Engaged, Automatically

marketing

OTS Plays: Keep Your Audience Engaged, Automatically

Automatically deliver the right message to the right patron at the right time with OTS Plays.

High-Impact Tasks Every Performing Arts Organization Should Automate

marketing

High-Impact Tasks Every Performing Arts Organization Should Automate

OTS shows how automation can simplify theatre production workflows, streamline patron communication, and strengthen audience relationships.