Skip to content

NEW Download the 2026 Performing Arts Trends Report Get your copy →

Blog

On The Stage Blog

Notes from the box office, the rehearsal room and the front of house - written for the people who put on the show.

226 Results

How Multi-Event Checkout Creates a Better Ticket Buying Experience

ticketing

How Multi-Event Checkout Creates a Better Ticket Buying Experience

Think about the last time you bought something online. The faster and easier the process was, the more likely you were to complete your purchase. The same

Speed Up Checkout & Boost Conversions with Multi-cart Support

ticketing

Speed Up Checkout & Boost Conversions with Multi-cart Support

Sell tickets to multiple productions & performances with multi-cart support.
The Key to Subscription Renewal Rates

ticketing

The Key to Subscription Renewal Rates

The Key to Subscription Renewal Rates are decided long before the campaign launches. Learn how attendance and year-round engagement keep subscribers coming back.
Why Subscription Value Depends on Attendance, Not Just Sales

ticketing

Why Subscription Value Depends on Attendance, Not Just Sales

Selling a subscription isn't the finish line. Learn why subscriber attendance drives loyalty, renewals, and long-term value for your theatre organization.
Turning Patron Loyalty Into Philanthropy (Without Making It Feel Transactional)

fundraising

Turning Patron Loyalty Into Philanthropy (Without Making It Feel Transactional)

Turn loyal patrons into supporters without making fundraising feel transactional. Learn how to build deeper connections that inspire giving.
Determining the Best Time to Ask for Support from Patrons

ticketing

Determining the Best Time to Ask for Support from Patrons

Timing can make or break your fundraising efforts. Learn when patrons are most receptive and how to ask for support effectively.
The Economics of Re-Engagement: Why Winning Back Past Patrons Is Easier Than Finding New Ones

Blog

The Economics of Re-Engagement: Why Winning Back Past Patrons Is Easier Than Finding New Ones

On The Stage shares how to reactivate lapsed attendees and several strategies to increase ticket sales, loyalty, and long-term success.
6 Signals That Tell You a Patron Is Ready to Become a Subscriber

marketing

6 Signals That Tell You a Patron Is Ready to Become a Subscriber

Learn how to identify when patrons are ready to subscribe and how On The Stage helps turn loyal attendees into long-term subscribers.
Why Patrons Drift Away (And How the Best Organizations Bring Them Back)

marketing

Why Patrons Drift Away (And How the Best Organizations Bring Them Back)

On The Stage explores common reasons why patrons stop attending the theatre, and the many ways you can get them to re-engage.