On The Stage | The Blog

Widget Updates That Improve Your Website – And Grow Your Mailing List

Written by On The Stage | Oct 12, 2026, 6:31:35 PM

TL/DR:

We’ve added new widgets, new widget controls, and streamlined the way widgets are managed.

  • Marketing Opt-in Widget – Grow your mailing list from any website.
  • Centralized Dashboard – One place to manage global widget and checkout settings.
  • New Appearance Settings – Start from built-in themes, and use new settings to gain more control over the look and feel of embeddable widgets.
  • Usability Improvements – Widget previews, jargon-free messaging, easier embedding, and support for multiple themes.

Grow Your Mailing List From Anywhere

Most people who visit your site don’t immediately make a purchase, and the new marketing widget gives them an opportunity to opt in to your mailing list to stay informed.

Simply embed the widget anywhere on your site, choose which fields to collect, optionally customize text and appearance, and you’re ready to go. New signups are added as new contacts in your patron database, and are immediately added to eligible audience segments and Plays to make sure they never miss an update.

Build Widgets That Match Your Site

The new Appearance tab gives controls over the look and feel of your widgets, and is faster and easier to use — no CSS required.

  • Built-in Themes – Start from pre-loaded themes that auto-update colors, fonts, and buttons with one click.
  • Use Your Branding – Easily load your brand colors, fonts, and visual stylings – or upload CSS – to match your existing site.
  • Live Previews – See a real-time preview of the desktop and mobile versions of your widget, before you go live.
  • Multi-theme Support – Build and save multiple custom themes, and switch between them at any time with one click.
  • Instant Updates – Widget updates instantly publish everywhere your widget is live – no need to re-embed.

Control What Patrons See

Some organizations want their audience to see everything at once, and others want more control over the exact productions, filters, and views. New display controls let you decide what your widget shows:

  • Date filters
  • Production carousel filters
  • Availability legend and availability status
  • Tile limits
  • Month labels

All settings can be toggled on/off with one click.

Manage Global Widget Settings

The new widget configuration dashboard organizes your widgets into dedicated tabs, replacing the single page interface and improving usability.

Now you can manage tickets, add-ons, donations, subscriptions, and email opt-ins from the same dashboard where you manage your global appearance and domain redirect settings.

Streamline Checkout Settings

Settings that govern what happens at checkout now live together on the new checkout settings page, where you can manage:

  • Cart Mode — Sell one performance at a time, one production, or multiple productions in the same cart.
  • All-in Pricing — Control how fees display to your ticket buyers.
  • Require Mailing Address — Make it a required or optional field at checkout.

Improved Usability

  • Widget Previews – Toggle between desktop and mobile views of your widgets before anything goes live.
  • Swap Themes – Save more than one theme and switch between them anytime.
  • Easier Embeds – Copy the code with one click, and add it to your website in less than a minute – no computer science degree required.

Get Started

These updates are available now. If you aren’t an OTS customer yet and are interested in learning more about how our ticketing, marketing, and revenue engine can help your organization to engage audiences and sell more tickets, you can book a demo to learn more.